{"id":956,"date":"2020-07-30T08:21:10","date_gmt":"2020-07-30T08:21:10","guid":{"rendered":"https:\/\/www.360nrs.com\/blog\/?p=956"},"modified":"2025-05-29T10:36:43","modified_gmt":"2025-05-29T10:36:43","slug":"smishing-phishing-sms","status":"publish","type":"post","link":"https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/","title":{"rendered":"Smishing: Phishing en SMS. Claves evitarlo"},"content":{"rendered":"\n

En la actualidad, con una sociedad cada vez m\u00e1s conectada al mundo a trav\u00e9s de los dispositivos m\u00f3viles, el SMS Marketing<\/a> est\u00e1 viviendo una segunda juventud. <\/p>\n\n\n\n

Cada d\u00eda m\u00e1s empresas est\u00e1n usando esta t\u00e9cnica de marketing para acercarse a sus clientes, y hacerle llegar desde ofertas exclusivas a informaci\u00f3n de servicio de gran valor en cuesti\u00f3n de segundos, teniendo la tasa de apertura m\u00e1s alta del mercado.<\/p>\n\n\n\n

Crear una audiencia comprometida requiere de mucho trabajo, pero puede desaparecer si no se toman las decisiones correctas. Generar confianza con el SMS MARKETING te permitir\u00e1 reforzar esta relaci\u00f3n y, adem\u00e1s, mostrarte como una voz autorizada.<\/strong><\/p>\n\n\n\n

El potencial de esta herramienta de Marketing est\u00e1 m\u00e1s que comprobada. No obstante, en este escenario te puedes encontrar con un factor que puede influir negativamente en el \u00e9xito de tus campa\u00f1as: el phishing. <\/p>\n\n\n\n


<\/p>\n\n\n\n

\u00bfQu\u00e9 es el phishing? <\/strong><\/h4>\n\n\n\n

El phishing es un intento de suplantaci\u00f3n de identidad a trav\u00e9s de diferentes canales, haciendose pasar por una empresa, instituci\u00f3n o servicio conocido para obtener tus datos privados e intentar recolectar dinero de forma il\u00edcita. <\/p>\n\n\n\n

\u00a1Pero no te preocupes! Hay una serie de acciones para conseguir que tus clientes no crean que tus mensajes son \u00abfraudulentos\u00bb.<\/p>\n\n\n\n

<\/p>\n\n\n\n

\u00bfC\u00f3mo puedes generar confianza en tus campa\u00f1as de SMS MARKETING?<\/strong> <\/h4>\n\n\n\n
\n

1. Par\u00e1metros de URL personalizadas<\/strong><\/h4>\n\n\n\n

Al a\u00f1adir par\u00e1metros de campa\u00f1a con URL personalizadas, tus destinatarios podr\u00e1n comprobar la fiabilidad de tu mensaje, evitando de esta forma que piensen que se trata de mensaje enga\u00f1oso. Adem\u00e1s, ser\u00e1 clave para tu campa\u00f1a, ya que te dar\u00e1 la opci\u00f3n de traquear los clics en el enlace del total de tu audiencia.<\/p>\n<\/div><\/div>\n\n\n\n

\n

2. Nombre del remitente<\/strong><\/h4>\n\n\n\n

Los SMS con remitente personalizado son quienes marcan la diferencia entre un SMS mediocre y uno profesional. Por tanto, utilizar el nombre de tu empresa en este campo ser\u00e1 la forma ideal para que tu destinatario identifique rapidamente que se trata de un SMS de confianza. De esta forma, tambi\u00e9n conseguir\u00e1s maximizar las tasas de apertura en tu campa\u00f1a.<\/p>\n\n\n\n

<\/p>\n<\/div><\/div>\n\n\n\n

\n

3. Personalizaci\u00f3n<\/strong><\/h4>\n\n\n\n

Consigue que la comunicaci\u00f3n con tus clientes sea a\u00fan m\u00e1s personal gracias a la utilizaci\u00f3n de la informaci\u00f3n que tengas en tu base de datos. As\u00ed, incluyendo su nombre en cada campa\u00f1a de SMS generar\u00e1s la confianza y fidelizaci\u00f3n que buscas. <\/p>\n<\/div><\/div>\n\n\n\n

\n

4. Link de baja<\/strong><\/h4>\n\n\n\n

Ofrece la posibilidad de darse de baja de tus comunicaciones ser\u00e1 vital para generar confianza. Es importante ofrecer un medio sencillo y gratuito para que tu cliente renuncie al env\u00edo de textos promocionales si as\u00ed lo desean. Adem\u00e1s, ser\u00e1 clave para diferenciar entre un SMS<\/a> fiable y uno fraudulento. <\/p>\n<\/div><\/div>\n\n\n\n

\n

5. Facilita un contacto<\/strong><\/h4>\n\n\n\n

<\/strong>Las estad\u00edsticas aseguran que este es un canal muy efectivo para interactuar con los clientes. Por eso, es muy importante facilitarles a tus clientes un enlace o  n\u00famero de contacto. De esta forma, podr\u00e1n comprobar que el remitente del mensaje es de confianza. <\/p>\n<\/div><\/div>\n\n\n\n

\n\n\n\n

En resumen, generar confianza a trav\u00e9s del SMS Marketing es una carrera de fondo que necesita tiempo, esfuerzo y buenas estrategias. Y para ello, es importante contar con herramientas profesionales que te ayuden a fidelizar a tus clientes y hacerlos sentir relevantes con tu marca o negocio. <\/p>\n\n\n\n

Est\u00e1 demostrado que es m\u00e1s factible que los clientes entablan una relaci\u00f3n de fidelidad y confianza si las compa\u00f1\u00edas son capaces de brindarles informaci\u00f3n \u00fanica y transparente, conjuntamente valorando las peque\u00f1as acciones que los hagan sentir especiales.<\/p>\n\n\n\n

La plataforma de 360Nrs<\/a> tiene las herramientas que puedes usar para crear y enviar mensajes de texto potentes, personalizados y relevantes para cumplir con todos tus objetivos, llegando a una audiencia mayor y m\u00e1s adecuada a lo que necesita tu empresa.
<\/p>\n\n\n\n

Prueba Gratis<\/a><\/div>\n\n\n\n

<\/p>\n\n\n\n

<\/p>\n\n\n

\n
\n

\"Env\u00edo
Env\u00edo SMS Masivos <\/a><\/div>\n

\"API
API SMS <\/a><\/div>\n \n\n\n

\"Mensajes
SMS Marketing <\/a><\/div>\n\n

\"Mensajes
Env\u00edo de mensajes RCS <\/a><\/div>\n\n

\"Mensajes
SMS Certificados <\/a><\/div>\n\n

\"Mensajes
SMS verificados<\/a><\/div>\n\n\n\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

En la actualidad, con una sociedad cada vez m\u00e1s conectada al mundo a trav\u00e9s de los dispositivos m\u00f3viles, el SMS Marketing est\u00e1 viviendo una segunda juventud. Cada d\u00eda m\u00e1s empresas est\u00e1n usando esta t\u00e9cnica de marketing para acercarse a sus clientes, y hacerle llegar desde ofertas exclusivas a informaci\u00f3n de servicio de gran valor en […]<\/p>\n","protected":false},"author":1,"featured_media":960,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[70,11],"tags":[69,57,79,19],"class_list":["post-956","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-sms","tag-campanas-sms","tag-marketing-sms","tag-sms-marketing","tag-sms-masivos"],"featured_image_src":{"landsacpe":["https:\/\/www.360nrs.com\/blog\/wp-content\/uploads\/2020\/07\/360-clientes-blog-1140x445.jpg",1140,445,true],"list":["https:\/\/www.360nrs.com\/blog\/wp-content\/uploads\/2020\/07\/360-clientes-blog-463x348.jpg",463,348,true],"medium":["https:\/\/www.360nrs.com\/blog\/wp-content\/uploads\/2020\/07\/360-clientes-blog-400x267.jpg",400,267,true],"full":["https:\/\/www.360nrs.com\/blog\/wp-content\/uploads\/2020\/07\/360-clientes-blog.jpg",2419,1613,false]},"yoast_head":"\nSmishing: Phishing en SMS. Claves evitarlo<\/title>\n<meta name=\"description\" content=\"\u00a1Generar confianza ser\u00e1 muy f\u00e1cil! Descubre qu\u00e9 acciones puedes hacer para que tus clientes no crean que tus SMS son "fraudulentos".\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Smishing: Phishing en SMS. Claves evitarlo\" \/>\n<meta property=\"og:description\" content=\"\u00a1Generar confianza ser\u00e1 muy f\u00e1cil! Descubre qu\u00e9 acciones puedes hacer para que tus clientes no crean que tus SMS son "fraudulentos".\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/\" \/>\n<meta property=\"og:site_name\" content=\"360NRS - Plataforma de Marketing Multicanal\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/es-es.facebook.com\/360nrs\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-30T08:21:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-29T10:36:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.360nrs.com\/blog\/wp-content\/uploads\/2020\/07\/360-clientes-blog.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2419\" \/>\n\t<meta property=\"og:image:height\" content=\"1613\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"360NRS\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"360NRS\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/smishing-phishing-sms\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/smishing-phishing-sms\\\/\"},\"author\":{\"name\":\"360NRS\",\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/#\\\/schema\\\/person\\\/ef52fb9eb53e478309b9fda6421d040c\"},\"headline\":\"Smishing: Phishing en SMS. Claves evitarlo\",\"datePublished\":\"2020-07-30T08:21:10+00:00\",\"dateModified\":\"2025-05-29T10:36:43+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/smishing-phishing-sms\\\/\"},\"wordCount\":654,\"publisher\":{\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/smishing-phishing-sms\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/360-clientes-blog.jpg\",\"keywords\":[\"Campa\u00f1as SMS\",\"Marketing SMS\",\"SMS Marketing\",\"SMS Masivos\"],\"articleSection\":[\"Marketing\",\"SMS Marketing\"],\"inLanguage\":\"es\"},{\"@type\":[\"WebPage\",\"ItemPage\"],\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/smishing-phishing-sms\\\/\",\"url\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/smishing-phishing-sms\\\/\",\"name\":\"Smishing: Phishing en SMS. Claves evitarlo\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/smishing-phishing-sms\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/smishing-phishing-sms\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/360-clientes-blog.jpg\",\"datePublished\":\"2020-07-30T08:21:10+00:00\",\"dateModified\":\"2025-05-29T10:36:43+00:00\",\"description\":\"\u00a1Generar confianza ser\u00e1 muy f\u00e1cil! Descubre qu\u00e9 acciones puedes hacer para que tus clientes no crean que tus SMS son \\\"fraudulentos\\\".\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/smishing-phishing-sms\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/smishing-phishing-sms\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/smishing-phishing-sms\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/360-clientes-blog.jpg\",\"contentUrl\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/360-clientes-blog.jpg\",\"width\":2419,\"height\":1613},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/smishing-phishing-sms\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"BLOG 360NRS\",\"item\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SMS Marketing\",\"item\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/sms\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Smishing: Phishing en SMS. Claves evitarlo\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/\",\"name\":\"360NRS - Plataforma de Marketing Multicanal\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/#organization\"},\"alternateName\":\"Marketing Multicanal 360NRS\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/#organization\",\"name\":\"360NRS\",\"alternateName\":\"Marketing Multicanal 360NRS\",\"url\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/03\\\/360-blog-ico.png\",\"contentUrl\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/03\\\/360-blog-ico.png\",\"width\":512,\"height\":512,\"caption\":\"360NRS\"},\"image\":{\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/es-es.facebook.com\\\/360nrs\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/showcase\\\/360nrs-by-nrs-group\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@360nrs5\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/#\\\/schema\\\/person\\\/ef52fb9eb53e478309b9fda6421d040c\",\"name\":\"360NRS\",\"description\":\"Plataforma CPaaS Marketing Digital Multicanal. 360NRS somos tu plataforma CPaaS de Marketing Multicanal lider en env\u00edo masivo de SMS, mailing, WhatsApp, IVR y llamadas automatizadas.\",\"sameAs\":[\"https:\\\/\\\/www.360nrs.com\",\"https:\\\/\\\/www.linkedin.com\\\/showcase\\\/360nrs-by-nrs-group\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@360nrs5\"],\"url\":\"https:\\\/\\\/www.360nrs.com\\\/blog\\\/author\\\/360nrs\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Smishing: Phishing en SMS. Claves evitarlo","description":"\u00a1Generar confianza ser\u00e1 muy f\u00e1cil! Descubre qu\u00e9 acciones puedes hacer para que tus clientes no crean que tus SMS son \"fraudulentos\".","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/","og_locale":"es_ES","og_type":"article","og_title":"Smishing: Phishing en SMS. Claves evitarlo","og_description":"\u00a1Generar confianza ser\u00e1 muy f\u00e1cil! Descubre qu\u00e9 acciones puedes hacer para que tus clientes no crean que tus SMS son \"fraudulentos\".","og_url":"https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/","og_site_name":"360NRS - Plataforma de Marketing Multicanal","article_publisher":"https:\/\/es-es.facebook.com\/360nrs\/","article_published_time":"2020-07-30T08:21:10+00:00","article_modified_time":"2025-05-29T10:36:43+00:00","og_image":[{"width":2419,"height":1613,"url":"https:\/\/www.360nrs.com\/blog\/wp-content\/uploads\/2020\/07\/360-clientes-blog.jpg","type":"image\/jpeg"}],"author":"360NRS","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"360NRS","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/#article","isPartOf":{"@id":"https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/"},"author":{"name":"360NRS","@id":"https:\/\/www.360nrs.com\/blog\/#\/schema\/person\/ef52fb9eb53e478309b9fda6421d040c"},"headline":"Smishing: Phishing en SMS. Claves evitarlo","datePublished":"2020-07-30T08:21:10+00:00","dateModified":"2025-05-29T10:36:43+00:00","mainEntityOfPage":{"@id":"https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/"},"wordCount":654,"publisher":{"@id":"https:\/\/www.360nrs.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/#primaryimage"},"thumbnailUrl":"https:\/\/www.360nrs.com\/blog\/wp-content\/uploads\/2020\/07\/360-clientes-blog.jpg","keywords":["Campa\u00f1as SMS","Marketing SMS","SMS Marketing","SMS Masivos"],"articleSection":["Marketing","SMS Marketing"],"inLanguage":"es"},{"@type":["WebPage","ItemPage"],"@id":"https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/","url":"https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/","name":"Smishing: Phishing en SMS. Claves evitarlo","isPartOf":{"@id":"https:\/\/www.360nrs.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/#primaryimage"},"image":{"@id":"https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/#primaryimage"},"thumbnailUrl":"https:\/\/www.360nrs.com\/blog\/wp-content\/uploads\/2020\/07\/360-clientes-blog.jpg","datePublished":"2020-07-30T08:21:10+00:00","dateModified":"2025-05-29T10:36:43+00:00","description":"\u00a1Generar confianza ser\u00e1 muy f\u00e1cil! Descubre qu\u00e9 acciones puedes hacer para que tus clientes no crean que tus SMS son \"fraudulentos\".","breadcrumb":{"@id":"https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/#primaryimage","url":"https:\/\/www.360nrs.com\/blog\/wp-content\/uploads\/2020\/07\/360-clientes-blog.jpg","contentUrl":"https:\/\/www.360nrs.com\/blog\/wp-content\/uploads\/2020\/07\/360-clientes-blog.jpg","width":2419,"height":1613},{"@type":"BreadcrumbList","@id":"https:\/\/www.360nrs.com\/blog\/smishing-phishing-sms\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"BLOG 360NRS","item":"https:\/\/www.360nrs.com\/blog\/"},{"@type":"ListItem","position":2,"name":"SMS Marketing","item":"https:\/\/www.360nrs.com\/blog\/sms\/"},{"@type":"ListItem","position":3,"name":"Smishing: Phishing en SMS. Claves evitarlo"}]},{"@type":"WebSite","@id":"https:\/\/www.360nrs.com\/blog\/#website","url":"https:\/\/www.360nrs.com\/blog\/","name":"360NRS - Plataforma de Marketing Multicanal","description":"","publisher":{"@id":"https:\/\/www.360nrs.com\/blog\/#organization"},"alternateName":"Marketing Multicanal 360NRS","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.360nrs.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.360nrs.com\/blog\/#organization","name":"360NRS","alternateName":"Marketing Multicanal 360NRS","url":"https:\/\/www.360nrs.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.360nrs.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.360nrs.com\/blog\/wp-content\/uploads\/2022\/03\/360-blog-ico.png","contentUrl":"https:\/\/www.360nrs.com\/blog\/wp-content\/uploads\/2022\/03\/360-blog-ico.png","width":512,"height":512,"caption":"360NRS"},"image":{"@id":"https:\/\/www.360nrs.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/es-es.facebook.com\/360nrs\/","https:\/\/www.linkedin.com\/showcase\/360nrs-by-nrs-group\/","https:\/\/www.youtube.com\/@360nrs5"]},{"@type":"Person","@id":"https:\/\/www.360nrs.com\/blog\/#\/schema\/person\/ef52fb9eb53e478309b9fda6421d040c","name":"360NRS","description":"Plataforma CPaaS Marketing Digital Multicanal. 360NRS somos tu plataforma CPaaS de Marketing Multicanal lider en env\u00edo masivo de SMS, mailing, WhatsApp, IVR y llamadas automatizadas.","sameAs":["https:\/\/www.360nrs.com","https:\/\/www.linkedin.com\/showcase\/360nrs-by-nrs-group\/","https:\/\/www.youtube.com\/@360nrs5"],"url":"https:\/\/www.360nrs.com\/blog\/author\/360nrs\/"}]}},"_links":{"self":[{"href":"https:\/\/www.360nrs.com\/blog\/wp-json\/wp\/v2\/posts\/956","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.360nrs.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.360nrs.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.360nrs.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.360nrs.com\/blog\/wp-json\/wp\/v2\/comments?post=956"}],"version-history":[{"count":10,"href":"https:\/\/www.360nrs.com\/blog\/wp-json\/wp\/v2\/posts\/956\/revisions"}],"predecessor-version":[{"id":5788,"href":"https:\/\/www.360nrs.com\/blog\/wp-json\/wp\/v2\/posts\/956\/revisions\/5788"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.360nrs.com\/blog\/wp-json\/wp\/v2\/media\/960"}],"wp:attachment":[{"href":"https:\/\/www.360nrs.com\/blog\/wp-json\/wp\/v2\/media?parent=956"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.360nrs.com\/blog\/wp-json\/wp\/v2\/categories?post=956"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.360nrs.com\/blog\/wp-json\/wp\/v2\/tags?post=956"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}