{"id":3788,"date":"2023-12-04T08:37:12","date_gmt":"2023-12-04T08:37:12","guid":{"rendered":"https:\/\/www.360nrs.com\/blog\/?p=3788"},"modified":"2025-04-04T11:39:15","modified_gmt":"2025-04-04T11:39:15","slug":"crea-plantillas-de-email-exitosas-facilmente","status":"publish","type":"post","link":"https:\/\/www.360nrs.com\/blog\/crea-plantillas-de-email-exitosas-facilmente\/","title":{"rendered":"Crea plantillas de email exitosas f\u00e1cilmente"},"content":{"rendered":"\n

En la vor\u00e1gine diaria de correos electr\u00f3nicos y newsletters, destacar se convierte en un desaf\u00edo. Para asegurar el \u00e9xito de tus campa\u00f1as de mailing, aqu\u00ed te traemos algunos tips para potenciar el impacto de tus correos con plantillas de email atractivas.<\/p>\n\n\n\n

La clave del \u00e9xito: Plantillas de email profesionales y accesibles<\/h2>\n\n\n\n

Si est\u00e1s planeando una campa\u00f1a de Email Marketing, ya sabes que el dise\u00f1o es tan crucial como el asunto y el contenido del correo. Si el receptor tiene problemas de accesibilidad, para ver, leer, hacer clic o entender tus correos electr\u00f3nicos, no realizar\u00e1 las acciones que esperas.<\/p>\n\n\n\n

En este contexto, utilizar una plataforma de marketing multicanal que permita dise\u00f1ar y enviar correos de manera f\u00e1cil y accesible<\/a> resulta ideal. Los editores de estas plataformas suelen ser muy intuitivos, por lo tanto puedes dise\u00f1ar plantillas atractivas sin necesidad de ser un experto en dise\u00f1o. En este art\u00edculo recogemos consejos pr\u00e1cticos para que dise\u00f1es plantillas de email atractivas y profesionales f\u00e1cilmente. <\/p>\n\n\n\n

Tambi\u00e9n puedes consultar este video-tutorial <\/a>sobre c\u00f3mo crear tu plantilla de mailing en nuestra plataforma 360nrs.<\/p>\n\n\n\n

Consejos pr\u00e1cticos para dise\u00f1ar plantillas de Email Marketing<\/a> exitosas<\/h3>\n\n\n\n

1.T\u00edtulo Atractivo y Directo<\/h4>\n\n\n\n

Un t\u00edtulo llamativo es la puerta de entrada a tu mensaje. Breve, directo y cautivador, aseg\u00farate de que sea irresistible para que los usuarios decidas seguir leyendo. Este t\u00edtulo debe complementar el asunto del correo.<\/p>\n\n\n\n

2.Logo Visible<\/h4>\n\n\n\n

El branding es crucial. Coloca tu logo en el encabezado y refuerza la identidad de tu marca desde el primer vistazo. No solo aporta coherencia visual, sino que garantiza que tu marca sea reconocible al instante. \u00bfQui\u00e9n no quiere ser inconfundible?<\/p>\n\n\n\n

3.Brevedad y Concreci\u00f3n<\/h4>\n\n\n\n

En el email marketing, menos es m\u00e1s. Aunque el canal permita una extensi\u00f3n mayor que otros, como el SMS o WhatsApp, nuestro consejo es que seas igualmente breve y conciso. Ve al grano desde el principio y aporta valor al usuario como puedas.
Evita utilizar m\u00e1s de 4 o 5 l\u00edneas de texto en cada p\u00e1rrafo.<\/p>\n\n\n\n

4. Llamada a la Acci\u00f3n (CTA)<\/h4>\n\n\n\n

Incluye botones de CTA para dirigir a tus clientes hacia la acci\u00f3n deseada. Es importante que les facilites el camino, por lo tanto, que este bot\u00f3n no les lleve a tu home<\/em>, sino a la p\u00e1gina espec\u00edfica para maximizar conversiones.<\/p>\n\n\n\n

5. Im\u00e1genes Informativas y en Equilibrio<\/h4>\n\n\n\n

Incorpora im\u00e1genes que comuniquen informaci\u00f3n clave y complementen el texto. Mant\u00e9n un equilibrio entre im\u00e1genes y texto, si abusas de las im\u00e1genes hay m\u00e1s posibilidades de que tu campa\u00f1a acabe clasificado como spam.<\/p>\n\n\n\n

6. Enlace para Darse de Baja<\/h4>\n\n\n\n

El enlace para darse de baja es actualmente un requisito obligatorio. Algunas plataformas de dise\u00f1o lo incluyen de forma predeterminada.<\/p>\n\n\n\n

7. Datos de la Empresa en el Pie<\/h4>\n\n\n\n

Cierra tu plantilla con los datos de tu empresa para proyectar una imagen profesional. Agrega botones de redes sociales para fortalecer la conexi\u00f3n con los usuarios.<\/p>\n\n\n\n

8. Pruebas Antes del Env\u00edo<\/h4>\n\n\n\n

Antes de dar luz verde, prueba tus emails para garantizar que cada detalle est\u00e9 impecable.<\/p>\n\n\n\n

Dise\u00f1o de templates al alcance de tu mano<\/h3>\n\n\n\n

En nuestra plataforma encontrar\u00e1s plantillas de email predise\u00f1adas, adem\u00e1s de un editor sencillo e intuitivo. A\u00f1ade a tu email c\u00f3digos QR, productos, gifs, botones de redes sociales y otros b\u00e1sicos como im\u00e1genes o videos.<\/p>\n\n\n\n

<\/p>\n\n\n\n

<\/p>\n\n\n\n

En cuanto a la redacci\u00f3n del contenido, los t\u00edtulos y los asuntos de tus correos, te ofrecemos una herramienta revolucionaria. Con la ayuda de NIA, nuestra asistente virtual <\/a>equipada con Inteligencia Artificial y perfectamente integrada en nuestro editor, podr\u00e1s generar textos efectivos y cautivadores en cuesti\u00f3n de segundos.<\/p>\n\n\n\n

Te aconsejamos preparar tu propia biblioteca de plantillas para optimizar tu tiempo. Te resultar\u00e1 muy eficiente tener dise\u00f1os preparados para cada uno de los env\u00edos frecuentes que hagas en tu empresa. <\/p>\n\n\n\n

Puedes dise\u00f1ar las plantillas t\u00fa mismo desde 0 con nuestro editor drag&drop<\/em>, o coger plantillas predise\u00f1adas y adaptarlas a tus necesidades.<\/p>\n\n\n\n

El objetivo de 360NRS va m\u00e1s all\u00e1 de ofrecer una herramienta completa de email marketing. Ofrecemos soporte t\u00e9cnico, resolvemos tus dudas y nos aseguramos de que tu inversi\u00f3n genere un retorno positivo.<\/p>\n\n\n\n

<\/p>\n\n\n\n\n

\"UX<\/a>\n

UX en chatbots: Revoluciona la interacci\u00f3n con tus clientes<\/a><\/p><\/div><\/div>\n

\"Mano<\/a>\n

Enriquece tus correos electr\u00f3nicos con im\u00e1genes atractivas<\/a><\/p><\/div><\/div>\n

\"plantillas<\/a>\n

Crea plantillas de email exitosas f\u00e1cilmente<\/a><\/p><\/div><\/div>\n

\"plantilla<\/a>\n

Una plantilla de email atractiva, la clave del \u00e9xito de tus campa\u00f1as<\/a><\/p><\/div><\/div>\n

\"Dise\u00f1o<\/a>\n

Dise\u00f1o emocional: Qu\u00e9 es y c\u00f3mo potencia tus campa\u00f1as RCS<\/a><\/p><\/div><\/div>\n

\"UX<\/a>\n

Dise\u00f1o UX y UI para mejorar la conversi\u00f3n<\/a><\/p><\/div><\/div>\n

\"branding\"<\/a>\n

Branding Visual: Estrategias para potenciar tu marca en campa\u00f1as multicanal<\/a><\/p><\/div><\/div>\n

\"Dise\u00f1o<\/a>\n

La Importancia del dise\u00f1o en el marketing digital: Clave para campa\u00f1as exitosas<\/a><\/p><\/div><\/div>\n

\"\"<\/a>\n

Dise\u00f1o accesible en Marketing Digital: Transforma tus campa\u00f1as<\/a><\/p><\/div><\/div>\n

\"Dise\u00f1o<\/a>\n

Domina el arte del dise\u00f1o de emails con 360nrs<\/a><\/p><\/div><\/div><\/div><\/div><\/div>\n\n\n\n

<\/p>\n\n\n\n

Reg\u00edstrate para probar nuestra plataforma sin compromiso, disfruta de saldo gratis sin costes ocultos y forma parte de nuestro equipo. \u00a1Construyamos juntos campa\u00f1as de mailing memorables!<\/p>\n\n\n\n

\n
\u00a1Reg\u00edstrate gratis!<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

En la vor\u00e1gine diaria de correos electr\u00f3nicos y newsletters, destacar se convierte en un desaf\u00edo. Para asegurar el \u00e9xito de tus campa\u00f1as de mailing, aqu\u00ed te traemos algunos tips para potenciar el impacto de tus correos con plantillas de email atractivas. La clave del \u00e9xito: Plantillas de email profesionales y accesibles Si est\u00e1s planeando una […]<\/p>\n","protected":false},"author":1,"featured_media":3790,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,70],"tags":[51,42,132],"class_list":["post-3788","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email","category-marketing","tag-email-marketing","tag-marketing-multicanal","tag-plantilla-de-email"],"featured_image_src":{"landsacpe":["https:\/\/www.360nrs.com\/blog\/wp-content\/uploads\/2023\/11\/imagen-blog-1024x445.jpg",1024,445,true],"list":["https:\/\/www.360nrs.com\/blog\/wp-content\/uploads\/2023\/11\/imagen-blog-463x348.jpg",463,348,true],"medium":["https:\/\/www.360nrs.com\/blog\/wp-content\/uploads\/2023\/11\/imagen-blog-400x301.jpg",400,301,true],"full":["https:\/\/www.360nrs.com\/blog\/wp-content\/uploads\/2023\/11\/imagen-blog.jpg",1024,770,false]},"yoast_head":"\nCrea plantillas de email exitosas f\u00e1cilmente<\/title>\n<meta name=\"description\" content=\"Dise\u00f1a plantillas de Email Marketing atractivas y profesionales que cautiven a los usuarios con estos consejos clave.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.360nrs.com\/blog\/crea-plantillas-de-email-exitosas-facilmente\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Crea plantillas de email exitosas f\u00e1cilmente\" \/>\n<meta property=\"og:description\" content=\"Dise\u00f1a plantillas de Email Marketing atractivas y profesionales que cautiven a los usuarios con estos consejos clave.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.360nrs.com\/blog\/crea-plantillas-de-email-exitosas-facilmente\/\" \/>\n<meta property=\"og:site_name\" content=\"360NRS - 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